📍 Location: USC, Los Angeles
🏠 Property: 5-Unit multifamily
🎓 Target: Student renters
📈 Result: Rent doubled, GRM dropped from 14.2 → 8.1
Intro:
This property was functionally failing. But by understanding what student renters truly want, we rebuilt it into a reliable, high-yield investment.
The Problem:
- Owner-occupied
- Remaining units were unsafe, under-rented
- Tenants often left without notice
The Solution:
- Full redesign: private bathroom in every bedroom
- In-unit laundry (a must-have for students)
- New layouts and improved durability
- Income sacrificed for 1 year to complete rebuild
Results:
- Annual income: $70K → $150K+
- GRM: 14.2 → 8.3
- Reliable tenants, minimal turnover
Takeaway:
Know your renter. Design accordingly. The returns will follow.
📬 Curious about student rental strategies? Let’s talk →